Press Release Boilerplate Generator & Checker

What is a press release boilerplate?

The boilerplate is the short “About [Company]” paragraph at the end of every press release. It travels with each announcement you ever send, gets copied verbatim by journalists, and is often the only place a reader learns who you are — which makes it some of the highest-leverage 100 words your company will write.

What a strong boilerplate includes

• Your company name in the first sentence, with what you do in plain words
• Founding year and headquarters city — age and place build trust
• One or two concrete numbers: customers, countries, funding, output
• Your website as the closing call to action
• 40–120 words, third person, no buzzwords doing the work facts should do

The checker above scores those elements the way an editor skims for them. Once your boilerplate passes, drop it into one of our free press release templates and it’s ready to ship with your next announcement.